On November 3rd, Accor and the 13 other members of the Sustainable Hospitality Alliance announced a new Pathway to Net Positive Hospitality.
Supported by the World Travel & Tourism Council, this initiative offers a practical framework for hotels – both chains and independents – to improve their environmental impact.
Proposing practical tools for four clear stages, the Pathway will guide hotels towards a regenerative impact on the planet, addressing critical issues including emissions, water usage, waste and resource procurement.
Simultaneously, the Alliance introduced affiliate membership for developers, investors and franchises to advance sustainability across the hospitality industry.
Calling the Pathway “an important step” in Accor’s sustainability journey, Brune Poirson, Chief Sustainability Officer, said, “We believe that working with our peers and partners from the hospitality sector is the most effective way to make sustainable change happen.”
UNTWO’s Glasgow Declaration on Climate Action in Tourism
In the same spirit, Accor signed the Glasgow Declaration on Climate Action in Tourism launched by the UN World Tourism Organization (UNTWO) on November 4. So far, more than 300 public and private tourism organizations have agreed to halve their emissions by 2030 and achieve net zero by 2050.
To support this commitment, each signatory must deliver a concrete, up-to-date climate plan within 12 months, based on the Pathway to Net Positive Hospitality.
A long-term commitment to net zero emissions
These initiatives reinforce the strong commitments already made by Accor. Notably, in March 2021, the company set an ambitious science-based emissions reduction target: -46% absolute emissions by 2030 compared to the 2019 base year, validated by the Science Based Target initiative.
Accor also joined the ‘Business Ambition for 1.5°C’ program, making Accor the first international hotel group to make a long-term commitment to achieving net zero emissions by 2050.