Qatar is eyeing visitors from South Asia, particularly from Malaysia and Singapore, on transit in its capital Doha to stay longer than just a few hours to enjoy what the country has to offer before moving on to their final destinations.

To achieve this goal Qatar National Tourism Council (QNTC) has teamed up with travel search engine Wego to attract 225 million travellers from 15 countries to choose Doha as a stopover destination for two or three days before continuing their onward journey.

The two organisations are focusing on travellers from Singapore and Malaysia, as 37 million of the target visitors are from these two countries.

“Many Singaporeans and Malaysians are flying with Qatar Airways and stopping in Doha when heading further west. Our partnership with Wego aims to encourage the transit passengers to venture out of the airport and add Doha as a stopover destination on their itinerary,” explained Rashed AlQurese, chief marketing and promotion officer at QNTC.

“Partnering with Wego as one of the top travel aggregators in Singapore and Malaysia, QNTC aims to drive even more tourism arrivals into Qatar from this region.”

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