The Steigenberger Pure Lifestyle in Hurghada has now become the twelfth of the brand’s hotels to open in the country.

The Steigenberger Pure Lifestyle is a new 5-star boutique hotel located only five kilometres from Hurghada International Airport. Its “All-White, All-Suite and All Adults” concept delivers a whole new level of luxury and comfort. The hotel provides 132 exquisite suites, each of which is at least 55 square metres in size. These are sub-categorised as Jacuzzi-, Swim-Up und Penthouse Suites, and most offer views out over the turquoise waters of the Red Sea.

Deutsche Hospitality CEO Thomas Willms stated, “The Steigenberger Pure Lifestyle in Hurghada has added a truly top-end luxury hotel to our portfolio. A high quality experience is available to hotel guests from all over the world with immediate effect. This is a resort which promises relaxed beach holidays and an exclusive atmosphere.”

All suites are equipped with a jacuzzi, a 49-inch smart TV, an espresso machine, a make-up mirror, unlimited high speed Wi-Fi and a large terrace or balcony featuring a swinging chair. Mattresses by the luxury Norwegian designer “Jensen” ensure that everyone enjoys the most comfortable night’s sleep possible.

F&B services at the Steigenberger Pure Lifestyle are equally fabulous. Guests have eight restaurants and ten bars to choose from and can also take advantage of a 24-hour all-inclusive offer. The hotel’s so-called “Gourmet Market” serves up a whole range of culinary delights. Cooks work at eight live cooking stations to create specialities and delicacies from different countries.

The “Alex Beach Club & Restaurant” stages weekly beach parties in a stylish environment, whilst the entertainment programme at “Pure Experience” includes high-profile events. The hotel even has its own “Pure Beats Music Channel”, which guests can access via soundcloud.

Further highlights are a “Party Pool” complete with a DJ desk, a “Play Pool” with integrated pool tables, 180-degree pool showers and a mobile check-in facility. Guests of the Steigenberger Pure Lifestyle also receive access to the amenities available at the “Steigenberger ALDAU Resort” and are able to use the Algotherm Thalasso & Spa, the ALDAU Golf Course and the Ilios Dive Club & Aqua Center.

The hotel is operated by ALDAU Development via a franchise agreement and is positioned in the high-end five-star lifestyle segment. It forms part of the Mega Steigenberger ALDAU Resort, which has won a total of 63 international awards.