Featuring 523 rooms that boast the latest state-of the-art digital facilities and design by Novotel, the hotel is located within close proximity to major historical sites including Heunginjimun, one of the 'Eight Gates of Seoul' dating back to the 14th century.

“The opening of Novotel Ambassador Seoul Dongdaemun Hotels & Residences heralds an era of new beginnings for the Novotel brand with the property’s first mixed-use flagship development that combines a hotel and residences. Seoul is the heart of the national design scene and competes on the world stage as a technological powerhouse – this stunning newly built property combines these two strengths and transposes them onto experiential stays for leisure, business, and family travellers,” said Patrick Basset, Chief Operating Officer of AccorHotels, Upper Southeast and Northeast Asia.

Novotel has always been about providing a comfortable living experience for guests, and at Novotel Ambassador Seoul Dongdaemun, ease and convenience are enhanced with the use digital technologies including a mobile concierge and a smart phone which guests can use freely during their stay. The phone is pre-loaded with hotel information, maps, as well as call and message functions when they are out exploring the city.

Back at the hotel, guests can scan QR codes assigned to each individual guest room and enjoy remote access to room controls and amenity service requests with the iStay app that can be downloaded to their own phone.

A smart kiosk provides guests with useful hotel information including facilities, latest F&B and room promotions and a media wall that showcases a sketch of the Dongdaemun district. The hotel also offers an electric car recharging station.

Designed with “space within a space” concept, natural Korean flamed finished granite stone is featured throughout its floorings and walls that combine the use of natural timber to capture the unique contrast of textures and colours. Iconic Heunginjimun leaves motif are found throughout the hotel, guest rooms and bathroom doors.

Featuring 331 rooms, Novotel Ambassador Seoul Dongdaemum boasts double, twin, or triple bed configurations. Designed for long-term stays, the 192 residences offer unique studios and 1-bedroom suites that feature high-speed wireless internet, 55” full HD television and one-touch temperature control. Through the GIGA Genie voice and touch system provided in the executive, premier, deluxe rooms, premier and Dongdaemun suites, guest will be able to control the room temperature and have access to various amenity services and music streaming through a voice-recognition speaker.

Reflecting South Korea’s global influences is Food Exchange, an all-day dining restaurant that serves a wide variety of Korean, Japanese, Chinese, and Western food while located at the social hub of the hotel, the Gourmet Bar features a range of French-inspired cocktails and beverages for an evening wind-down. The Social 21 rooftop bar offers the perfect spot to enjoy an evening sunset overlooking the city skylines.

The naturally lit indoor swimming pool on the 20th floor offers guest total tranquillity and relaxation for quick morning or evening swim while the fitness centre provides state-of-the-art exercise equipment for a total workout. Catering specifically to families traveling with young children, the hotel’s Kids Corner is equipped with a variety of toys and books for young guests to enjoy.