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New Thai Hospitality brand opens to offer Millennial lifestyle hotel concept in Bangkok.
Friday, 24th November 2017
Source : Sincere Capital Land Co., Ltd.

A new lifestyle hotel for millennial travellers has launched its flagship property in Bangkok, Haven’t Met Silom and all rooms come with complimentary use of smart tablet and a choice of unique destination experiences supported by a customised travel app.

The hip new technology driven brand offers comfortable yet practical city stays with integrated technology that connects guests with each other and city experiences with complimentary use of 4G connected, interactive in-room smart tablets loaded with a custom Haven't Met Silom app.

The tablet has a dedicated virtual chat room for guests to meet up in, talk with each other, and plan activities and trips around the Thai capital. It also features a local area map, a hotel directory, restaurant and room service menus, as well as music streaming via JOOX.

From Left: Mr. Patrick Pratummanee, Executive Director, Haven't Met Hotels and Mr. Chayaphon Hunrungroj, Chairman of Sincere Capital Land Co., Ltd. 

Haven’t Met Silom features 70 smart, stylish rooms in two categories spread through 9 floors. The Awesome (20sqm) room and Sensational (24sqm) room offer comfort and convenience with practical layouts enhanced by quality furnishings and fittings. Room rates start from THB 2500++.

Cloud 9 Restaurant offers guests a daily breakfast buffet, complemented by a la carte Thai fusion dishes, with generous portions served at affordable prices. There is also a 24-hour High Lounge with complimentary soft drinks and snacks. Cloud 9 Casual Rooftop is the hotel’s stylish al fresco pool bar with quality drinks, creative Thai fusion food and stunning cityscape views.

Mr. Chayaphon Hunrungroj, Chairman of Sincere Capital Land Co., Ltd. said, “We invested THB 120 million in this new project to target millennial travellers from Asia and around the world. Thailand has a lot of new hotels launching every year, but not many of them target the real needs of millennial travellers. As a new Thai brand we aim to offer affordable, experience-led stays. Our target occupancy is 80% in the first year and we expect this to reach 90% in the second year.”

Mr. Patrick Pratummanee, Executive Director of Haven't Met Hotels explains the inspiration behind the concept. “Today’s young, affluent travellers are looking for practical comfort in a convenient location. They need a base to explore the city and they want to know the best things to see, to do, and what’s new. They also want to share their travel experience with their social network and make new friends.”

Haven’t Met Silom offers these entire benefits and the hotel app lets guests plan their trip together before they check in, share experiences during the stay, and upload memories after they leave. The app also gives them the inside track on what Bangkok has to offer, and they can explore the city with a choice of specially selected travel experiences that can be booked directly on the tablet.

“The experiences are what really connect guests to Bangkok so we have selected the best and partnered with a range of operators to offer a wide selection of memorable excursions and adventures. The experiences are all carefully chosen so that travellers can really get under the skin of the city,” adds Mr. Pratummanee

Haven’t Met Experiences include everything from sampling local street food to the finest gourmet dining. Guests can choose to visit a pop-up market, or explore the city’s sophisticated retail malls. They can relax with a sublime spa treatment to sooth their muscles after a session of Muay Thai boxing training, then head out on a party night to the city’s coolest rooftop bars.

The company expects to break even in five years and the team at Haven’t Met Hotels is currently exploring new locations in Thailand to launch owned and managed hotel properties in downtown, riverfront locations in Bangkok and also in other cities, as well as resort destinations like Phuket.

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