Qatar-based Souq Waqif Boutique Hotels recently opened the Adria Hotel in west London.
The 24-room property, operated by Al Rayyan Hospitality, is housed in a converted Victorian townhouse, dating from 1870, that underwent a five-year renovation to transform it into a boutique hotel.
This is the group's first hotel outside of Qatar; it currently has four hotels in Doha (also operated by Al Rayyan Hospitality) around the city's famous market, the Souq Waqif, and another two are due to open before the end of the year.
The group isn't just out to make its mark on the hotel world, however, as it is also opening 12 restaurants in Doha over the course of 2012.
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