4Hoteliers
SEARCH
SHARE THIS PAGE
NEWSLETTERS
CONTACT US
SUBMIT CONTENT
ADVERTISING
SEO is almost equivalent to Google optimization.
By Roland Wildberg ~ Exclusive from ITB Berlin 2013
Tuesday, 12th March 2013
 
Exclusive from ITB: Search engine optimization is the keyword in the double meaning, and usually it is almost anywhere in the world equivalent to Google optimization.

4Hoteliers Image LibraryWeb analyst of Andreas Kaufmann (right)at ITB Berlin presented the the main issues one must answer oneself before optimizing a hotel website.

At the same time he warned of "black sheep" of the SEO industry.

According to Kaufmann, there are many self-proclaimed experts who sell bad service to bona fide hoteliers and other clients in the tourism SEO. Kaufmann also explained how these scammers generally operate.

Cold calling with slogans such as "we guarantee to bring your hotel on search rank 1" or "You get guaranteed 10,000 visitors per month" or "Manual entry to 200 search engines" is typical. "Guarantee is always suspect", Kaufmann says.

Read full story HERE
Global Brand Awareness & Marketing Tools at 4Hoteliers.com ...[Click for More]
 Latest News  (Click title to read article)




 Latest Articles  (Click title to read)




 Most Read Articles  (Click title to read)




~ Important Notice ~
Articles appearing on 4Hoteliers contain copyright material. They are meant for your personal use and may not be reproduced or redistributed. While 4Hoteliers makes every effort to ensure accuracy, we can not be held responsible for the content nor the views expressed, which may not necessarily be those of either the original author or 4Hoteliers or its agents.
© Copyright 4Hoteliers 2001-2023 ~ unless stated otherwise, all rights reserved.
You can read more about 4Hoteliers and our company here
Use of this web site is subject to our
terms & conditions of service and privacy policy