How to play the mobile game in 2011.
Web in Travel
Sunday, 2nd January 2011
A new year simply wouldn't be complete without top ten lists, countdowns and predictions for the year to come, so in that spirit, I've put together five predictions for mobile in 2011, and offered some pointers and potential next steps.

By Gerry Samuels, Founder and Executive Director, Mobile Travel Technologies Ltd, UK

1. Tablets – The hits will just keep on coming

The Apple iPad and Samsung GALAXY Tab are just the start.  Expect to see more and more tablet computers in 2011, and expect to see them become must have, rather than a luxury device.

The Dell Streak mini tablet is already selling in the United States for $99 USD..

Rumour has it that Microsoft's chief executive Steve Ballmer will unveil a number of tablets at the Consumer Electronics Show (CES) in Las Vegas in January.

RIM's BlackBerry PlayBook is due to hit stores in March of 2011. And a plethora of Android based tablet devices will hit the market this year.

Action Required:

Tablets are largely used for digital consumption – so think about when and where in the travel purchase cycle your audience consumes information, and when do they produce content, or conduct transactions. The tablet is better suited for some stages than others. Mobile services for the inspiration, researching, and in destination stages can take great advantage of the tablet format.

Follow the link to read the entire article:


Global Brand Awareness & Marketing Tools at 4Hoteliers.com ...[Click for More]
 Latest News  (Click title to read article)

 Latest Articles  (Click title to read)

 Most Read Articles  (Click title to read)

~ Important Notice ~
Articles appearing on 4Hoteliers contain copyright material. They are meant for your personal use and may not be reproduced or redistributed. While 4Hoteliers makes every effort to ensure accuracy, we can not be held responsible for the content nor the views expressed, which may not necessarily be those of either the original author or 4Hoteliers or its agents.
© Copyright 4Hoteliers 2001-2024 ~ unless stated otherwise, all rights reserved.
You can read more about 4Hoteliers and our company here
Use of this web site is subject to our
terms & conditions of service and privacy policy