European business travel spend to reach 390b Euros in 2026, the secret to a hotel story that sells and more...

European business travel spend to reach 390b Euros in 2026
Friday, 14th November 2025

Business travel in Europe forecast to surge ahead despite economic and geo-political headwinds, signalling robust growth and shifting traveller priorities.

According to regional findings, business travel spending is projected to reach $448 billion USD in 2026, marking a significant 8.2% increase from 2025. This positions Europe as a key driver of global business travel recovery >>

Global Consumer Trends for 2026
14 Nov 2025 : Consumers seek holistic wellbeing in the face of global challenges and authenticity and self-expression drive consumer behaviour and brand loyalty >>

Caravan Hatta by Our Habitas marks UAE debut
13 Nov 2025 : Our Habitas in partnership with Dubai Holding marks a bold new chapter to enhance Hatta Resorts’ offering as a leading tourism destination >>

Adeera signs new deal to deploy Amadeus Digital Media
13 Nov 2025 : Saudi Arabia-based Adeera has signed a new agreement to use transformative travel technology, Amadeus Digital Media >>

Swiss-Belhotel continues to expand in Malaysia
12 Nov 2025 : Swiss-Belhotel International has signed a Memorandum of Understanding (MOU) with Malaysia’s leading property developer, Sheng Tai International, to explore collaborations in hotel development and management >>

HIGHLIGHT ARTICLE

The Secret to a Hotel Story that Sells
Friday, 14th November 2025

Travel is a storytelling industry, and independent hotels have the potential to turn their stories into unique experiences that guests aspire to live (and book) >>

The Future Isn’t About Channels, It’s About Guests
At WiT Singapore, hotels and OTAs find common ground in a new battleground: trust, experience, and emotion >>

In case you've missed it: Global eNews of November 12, 2025
Singapore’s first-ever dedicated wellness attraction, Marriott provides financial outlook update after Sonder and more >>