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Global eNewsletter of November 16, 2023 4Hoteliers.com ~ Click title to read the article Thursday, 16th November 2023
Travel Trends 2024: How will we travel next year?, US hotel profitability reflects gains and more...
Travel Trends 2024: How will we travel next year? Thursday, 16th November 2023
Influencers become agents, business class fares unbundle, artificial intelligence matures, and musical tourism drives demand, while eVTOLs prepare for take-off.
Travelers never stand still for long. This is an industry of dynamic change, one always evolving and adapting to the latest innovation, fashion, or cultural shift >> Madrid & Riyadh hotels post records in October 16 Nov 2023 : Madrid & Riyadh's hotel average daily rate (ADR) and revenue per available room (RevPAR) reached the highest monthly levels on record >> Charting the course for business travel in Europe and beyond 16 Nov 2023 : As GBTA continues to advocate on behalf of the 'many voices' of our industry and members, last week we returned to Brussels to continue connecting with European policymakers >> Asia Pacific hotel sector is taking flight with investor interest rising again 16 Nov 2023 : Asia Pacific’s hotel sector is navigating winds of change following the pandemic and amid the turbulence in global real estate markets >> US hotel profitability reflects gains in corporate demand 15 Nov 2023 : A recent increase in US hotel labor costs reflects a normalizing business mix and significant gains in group demand >>
How Hotels Can Leverage Google’s EEAT Principles to Boost Direct Bookings Thursday, 16th November 2023
Google evaluates websites based on Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) as a metric of their quality.
At the center of this assessment is trust. Overall, Google is trying to ensure that they are sending users to trusted websites that are relevant to their inquiries.
Any hotel looking to stand out from the competition must use these guidelines throughout their site. There are two factors at play specifically for hotels >> Last thoughts for budget 2024 for Asia Pacific hotels For those of you still working on 2024 budget, I feel you; One year after Covid, we are all expecting more certainty but unfortunately this is not the case >> In case you've missed it: Global eNews of November 15, 2023 Dusit signs four new 'wellness-focused' properties in India, AI’s impact and potential and more >>
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