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Global Newsletter: April 30, 2021
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Friday, 30th April 2021
 

COVID-19's impact on travel has shifted consumer loyalty needs, Asia's 50 Best Bars reveals and off in pursuit of a new market: what’s makes a good segment?.

COVID-19's impact on travel has shifted consumer loyalty needs
Friday, 30th April 2021

The lack of opportunity to travel since the beginning of COVID-19 is eroding the appeal of travel-related benefits from UK loyalty programmes.

But how has this change in behaviour been impacting loyalty programmes, and how quickly, if at all, will these patterns return to previous norms? >>

Asia's 50 Best Bars reveals
30 Apr 2021 : First-time ever, bars ranked between 51st and 100th in the list and the inaugural 51-100 list is unveiled one week ahead of Asia's 50 Best Bars 2021 virtual ceremony >>

WTTC Global Summit closes with Travel & Tourism leaders uniting to restart safe international travel
30 Apr 2021 : Global Summit in Cancun Mexico hailed a success as world’s first face-to-face meeting of global tourism leaders takes place post-COVID-19

The world’s leading private and public sector Travel & Tourism leaders took a united stand to safely restart international travel at the closure of the World Travel & Tourism Council’s (WTTC) Global Summit >>

ITB Asia to gear up for a physical international trade show
30 Apr 2021 : Asia’s Leading Travel Trade Show will be happening as scheduled in Singapore from 27 – 29 October, implementing the current COVID-19 hygiene and safety protocols >>

HIGHLIGHT ARTICLE

Off in Pursuit of a New Market. What’s Makes a Good Segment?
Friday, 30th April 2021

Many firms we work with struggle with successfully identifying, evaluating and selecting a new segment or segments to pursue.

Sometimes these organizations select a segment based on previous experience in the market, or the rate of growth in a market, or the degree of competition in a segment. These can be viable criteria depending on how they are employed >>

The Four-Day Work Week - Not a Pipe Dream Anymore
When I actually joined the world of work, the prospect of a four-day work week seemed like a remote possibility. Now, not only is it a possibility for many workers, but for a growing number of employees, reduced work time is a probability >>

Global Newsletter: April 29, 2021
Langham add its 25th hotel to it global portfolio, Grapevine and Poison ivy, Shangri-La plans Kyoto and choosing the right tech partner for the road to recovery >>

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