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Global Newsletter: July 16, 2020
4Hoteliers.com ~ Click title to read the article
Thursday, 16th July 2020
 

PATA joins to expand Crisis Resource Center, onefinestay announces additions and train your hotel staff to show hospitality when enforcing mask requirements.

PATA joins to expand Crisis Resource Center
Thursday, 16th July 2020

The PATA Crisis Resource Center and Tourism Recover Monitor was launched in April 2020, to provide reliable and up-to-date policy statements, authoritative information, and tourism indicators from around the globe.

The ultimate vision of the CRC is to lead, coordinate and sustain a comprehensive world-class digital resource for crisis response, management, and recovery for the Asia Pacific Travel Industry. In the immediate term, PATA believe Asia Pacific will be the leading force of tourism’s global recovery from COVID-19, as both an inbound destination as well as a robust source market >>

onefinestay adds to its growing Villa Collection
16 Jul 2020 : From super-slick hideaways to classically French Riviera retreats, onefinestay has curated 40 exceptional villas in the sunkissed region, all of them personally vetted for their quality, location, elegance and comfort >>

Meliá Hotels creates the Meliá Pro Travel Labs
16 Jul 2020 : Travel agents can visit hotels remotely and keep up to date with company news without ever leaving home, and MeliaPro also launches a campaign to stimulate bookings by travel agents and corporate travellers >>

Hyatt to expand Alila brand in Americas
14 Jul 2020 : Expected to open in early 2021, Alila Marea Beach Resort Encinitas, will bring the luxury brand’s dedication to sustainable tourism, innovative eco-design and authentic destination experiences to Southern California >>

Travellers should ‘wear to care’
13 Jul 2020 : Mandatory mask wearing will protect travellers and workers people need to learn to live with COVID-19 until a vaccine is widely available >>

HIGHLIGHT ARTICLE

Top 5 Things You Need to Know Now in Hotel Digital Marketing: July Edition
Thursday, 16th July 2020

As hoteliers plan their Q3 marketing strategy, it’s important to keep a pulse on the evolving digital landscape to make a greater impact on performance.

This month, Google announced updates to Google Image results, Twitter tests audio tweets, and CTV ads rise in popularity. From Search to Social Media and Design, here are the top 5 things you need to know now in hotel digital marketing >>

Show Hospitality When Enforcing Mask Requirements
With most hotels around the globe requiring guests to wear facemasks in all public areas these days, it has fallen upon the frontline hospitality staff to enforce this policy, which in many cases is also municipal ordinance or decree >>

Acceleration, Substitution and New Normal
The 20th century has been characterised as the century of acceleration and to travel to other countries and even continents became especially in the last third of the century more and more possible, easier, safer and affordable >>

In case you've missed it: Global eNews of July 15, 2020
Dubai launches more immersive experiences, consumer confidence is slowly returning, a Raffles for Bali and what can hoteliers possibly learn from Netflix's success? >>

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