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Global Newsletter: July 02, 2020 4Hoteliers.com ~ Click title to read the article Thursday, 2nd July 2020
Rosewood to manage first in Spain, Shangri-La to upcycle hotel linen to masks, Hard Rock opens second hotel in China and the importance of data for direct sales.
Rosewood to manage first in Spain Thursday, 2nd July 2020
Rosewood Hotels & Resorts® has been selected by RLH Properties to manage the iconic Hotel Villa Magna following a thoughtful enhancement that will be undertaken by RLH Properties. The property in Madrid will join the growing ultra-luxury brand in 2021 >>
Shangri-La to upcycle hotel linen into reusable face masks 2 Jul 2020 : Vulnerable members in communities across 11 cities in Southeast Asia and Sri Lanka will soon have greater access to reusable face masks with the regional Linens For Life Face Masks partnership between Shangri-La Group and Diversey >> Hard Rock opens second hotel in China 2 Jul 2020 : Globally recognized as a world-class entertainment and lifestyle brand, Hard Rock International announced the opening of Hard Rock Hotel Dalian, jointly presented with Luneng Group, at Dalian Golden Pebble Beach Tourist Resort, Liaoning, China, on July 1, 2020 >> Airbnb launches online cooking experiences in Singapore 2 Jul 2020 : Get ready to embark on a virtual foodie adventure and whip up a gastronomic storm in your own kitchen as Airbnb unveils a new curated collection of Online Cooking Experiences in Singapore supporting local F&B recovery >> Europe's hoteliers ready for business bounce 30 Jun 2020 : European hoteliers breathed a sigh of relief in early May when the European Centre for Disease Prevention and Control (ECDC) announced that region had passed the peak of coronavirus infections but now comes the hard part: building back revenue and profitability >>
HIGHLIGHT ARTICLE
The Importance of Data for Direct Sales Thursday, 2nd July 2020
Traditionally, hoteliers have focused on data such as occupancy, arrivals, departures and costs, all of which are operational and profitability indicators.
In contrast, they have paid less attention to other marketing related data (net income per channel or per market, or distribution costs) as guests were brought in by Tour Operators and other distributors, who were responsible for selling the product in the source markets >> You Can't Automate Your Customer Relationship Let me be clear on this 'automation-mania', if it’s good for the customer, then it’s worth considering. Just be careful you don’t lose the personality of your company and this is where it gets tricky >> Guest Room Entertainment for Vacation Rentals The recovery is on throughout the world. While we are not in a post COVID19 world we are certainly in a place where we are learning to live alongside COVID19.
This ‘new normal’, as many people term it, presents a number of challenges for hotels across the globe >>
In case you've missed it: Global eNews of July 01, 2020 Genting Cruises announces the restart of operations, Las Vegas development status, reopening from the great lockdown and how to earn brand loyalty from Chinese Gen Z >>
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