Singapore and Malaysia planning to re-open borders, Langham celebrates 155 years, here is why the hotel industry will bounce back and your book direct strategy.

Singapore and Malaysia planning to re-open borders
Wednesday, 10th June 2020

Singapore welcomes Malaysia's proposal to resume cross-border travel between the two countries.

Ministry of Foreign Affairs Singapore are prepared to work with Malaysia to address the needs of cross-border travellers, including short-term business and official travellers and Malaysian workers who were previously commuting between Singapore and Malaysia >>

The Hotels Network partners with Sojern to supercharge direct bookings for hotels
10 Jun 2020 : The Hotels Network, a full-stack direct growth platform for hospitality, has entered into a strategic partnership with Sojern, leading provider of digital travel marketing solutions, coming together with their innovative hospitality solutions and data algorithms, THN and Sojern will empower hotels to maximize both traffic and conversions for their direct channel >>

News from around the Asia Pacific region
10 Jun 2020 : Hotel industry and travel news from around the Asia Pacific region: Singapore and China to launch travel 'Fast Lane', Hong Kong Airport to allow transit flights from June, Philippines to ease lockdown and more >>

Langham celebrates 155 years with 24-hour livestream
10 Jun 2020 : As a sign of the times and a first for the luxury hotel brand, The Langham Hotels & Resorts will celebrate its 155th anniversary on 10 June 2020 with a 24-hour livestreaming event, and will feature original content under “Artisans in Hospitality” theme by 17 Langham hotels around the world >>

AHLA launches an industry-wide, enhanced standard of health and safety protocols
5 Jun 2020 : The American Hotel & Lodging Association introduced Safe Stay, an industry-wide, enhanced standard of health and safety protocols designed to prepare America’s hotels to safely welcome back guests and employees as the economy reopens >>

HIGHLIGHT ARTICLE

Here is Why the Hotel Industry Will Bounce Back
Wednesday, 10th June 2020

The corona virus pandemic might be the biggest challenge the hospitality industry has faced in years, with travel bans being enforced all over the world and the majority of hotels going empty.

However, amidst all the uncertainty lies a strong belief that the industry will recover, slowly but surely >>

Recovery Mode: Top Tips for Your Book Direct Strategy
As opening day approaches quicker than we thought, it’s time to plan each part of your strategy and weave it all together, and we know a lot of hoteliers are in planning mode, figuring out how they are going to maneuver this period of recovery – we have been chatting to them about it over the last few weeks on our podcast series, The Hotelier’s Take >>

All Eyes Are on China for Luxury’s Recovery, But There Is No Guarantee
Since the 2008/2009 recession, China has effectively become the tail that wags the dog of the global luxury market and that’s because China was largely unaffected by the economic downturn that battered the market throughout the rest of the world >>

In case you've missed it: Global eNews of June 9, 2020
Emirates resumes flights and transits through Dubai hub, Phuket’s economy rewinds, enhancing hotel housekeeping and travel awakens from its coma across Asia >>