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Global Newsletter: January 09 4Hoteliers.com ~ Click title to read the article Wednesday, 9th January 2019
Prosperous year ahead for luxury, but dark clouds on horizon, US online travel growth continues and why is Instagram becoming a more valuable marketing channel than facebook?.
Prosperous year ahead for luxury, but dark clouds on horizon Wednesday, 9th January 2019
Trends measuring the pulse of the luxury business from three years of consecutive surveys among ~600 luxury insiders from the luxury goods, services/experiences sectors and companies that provide advertising, marketing, consulting and other support services to luxury companies >> US online travel growth continues to outpace the market 9 Jan 2019 : The US travel market is projected to grow a healthy 5% in 2018, benefiting from positive economic performance, particularly in the first three quarters of the year >> Ctrip 2019 New Year Report: customized travel on the rise 9 Jan 2019 : Customized and more personalized travel is still the way to travel for many visitors with 160% increase for those selecting customized travel during the New Year >> Hotel technology success, the Smart Decision Guides 9 Jan 2019 : Artificial intelligence has already been shown to dramatically reduce the need for human assistance when it comes to answering questions (owing to a vast repository of information, both internal and external, at their digital fingertips) and resolving problems that commonly arise during a guest stay >> Asia dominates when it comes to passport power in 2019 9 Jan 2019 : Japan goes into the new year holding 1st place on the Henley Passport Index, with citizens enjoying visa-free/visa-on-arrival access to 190 destinations >> HIGHLIGHT ARTICLE
Why Is Instagram Becoming A More Valuable Marketing Channel Than Facebook? Wednesday, 9th January 2019
Last year, Time Magazine conducted a survey of young people and found out that they don’t want to waste time on scrolling monotonous Facebook feed and prefer more dynamic alternatives – Twitter, Snapchat, and Instagram.
So, why are young people replacing Facebook with Instagram? This is a very important question for brands because this social group is most active when it comes to online shopping >> How Airlines & Hotels Profit From Your Data While the worrying trend of personal data being accessible to hackers, unsavoury characters and the dark web continues to grow; there is potentially a much larger, scarier secret these companies are not disclosing to the public in the wake of the data leaks. Has personally identifiable behavioural or consumer insights data been exposed? >>
How Paris and Luxury Retail Complement One Another Despite its enduring popularity, Paris’ luxury retail market is not resting on its laurels. Its big designer brands now have ambitious plans for the future >>
What Does It Take to be a Good Banquet Manager? This is not a position for the meek at heart, but it is a position any manager hoping to go through the ranks in food and beverage will need to take on at some point in their career, especially if they aspire to be a food and beverage director or hotel general manager >>
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