Global Newsletter: March 23
4Hoteliers.com ~ Click title to read the article
Friday, 23rd March 2018

TODAY: Seychelles launches innovative climate adaptation scheme, One in five of all new jobs created globally in 2017 are attributable to Travel & Tourism and Spring Clean Your SEO - 6 Hotel Tips.

Seychelles launches innovative climate adaptation scheme
Friday, 23rd March 2018

The Indian ocean island nation of the Seychelles has finalised the first ever climate adaptation debt restructuring that also includes a strong marine conservation component.

Supported by The Nature Conservancy, the restructuring will provide funding to support adaptation to climate change through improved management of coasts, coral reefs and mangroves >>

One in five of all new jobs created globally in 2017 are attributable to Travel & Tourism
23 Mar 2018 : New research from the World Travel & Tourism Council shows that Travel & Tourism was responsible for the creation of 7 million new jobs worldwide >>

When it comes to bleisure trips, your boss' opinion matters
23 Mar 2018 : One in five global business travellers skip leisure additions to business trips due to employer perception. Uncovering the trends, behaviors and motivators behind bleisure travel, the practice of tacking on leisure portions to business trips >>

Dubai development moves from form to function
23 Mar 2018 : Once a playground for developers to design the most iconic and flamboyant buildings in the world, Dubai is maturing into a city where financially savvy tenants are calling the shots >>

Emerging market spotlight on Zanzibar
22 Mar 2018 : There is something in the name Zanzibar that conjures up exotic imagery of faraway places. For many travelers they would have a hard time pinpointing the destination on a map, though all that is rapidly changing >>


Spring Clean Your SEO - 6 Hotel Tips
Friday, 23rd March 2018

As the snow clears and the sun peaks it’s head out from behind the clouds, we get the urge to dust off the cobwebs and start afresh.

So whilst we’re cleaning out cupboards and desk drawers, why not give a little tune-up to one of the most important parts of your hotel: your website >>

The GM Checklist for Hotel Marketing
General Manager’s are more involved than ever in hotel marketing. The cost of guest acquisition is on everyone’s mind these days, which means GM’s are feeling pressure from ownership, asset managers and their hotel management companies to maximize the ROI from their marketing investments >>

Q&A with Daniel Roger – MD of Fattal Hotels Europe & UK
Exclusive Feature: For the sake of full disclosure, I will open this Q&A by saying that I have known Daniel for the good part of the past 20 years from his former days as VP Marketing of the Isrotel Group in Israel and as a member of the Israel’s Hotel Association Marketing Committee >>

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