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Use An Editor!
By Stever Robbins
Sunday, 30th October 2011
 
If you want to produce extremely high-quality work, it may be wise to find someone to help, it's hard to be objective about our own work.

Almost by definition, we believe if we did it, it must be good. But yet, sometimes an objective eye can help us take our good work to the realm of greatness. The objective eyes I'm talking about belong to editors.

Editors ROCK! When I'm writing a Get-it-Done Guy episode, my natural sense of humor comes out. My natural sense of humor was developed doing comedy improvisation with college audiences. "Decorum" is not high on the list of words you would use to describe my first draft material.

Fortunately, there's a very dedicated editor at Macmillan publishing who reads my drafts. She sends them back with paragraphs circled in red pen. In the margin, she writes notes like, "If you say that, the FBI will open a file on you, start wire-tapping your phones, and put you under 24-hour surveillance.

Again." While most people would enjoy free protection services, I find it cramps my style when I go out clubbing. So I rewrite the paragraphs she highlights, this time using Goldilocks and the Three Bears as the central metaphor of my piece. My editors approve, and another Get-it-Done Guy episode is born.

Editors come in many varieties. Some editors can make sure your humor is appropriate. They can make sure your text flows, that you don't repeat yourself, and that your points build on one another. Copy-editors handle editing the details. They double-check your spelling, your grammar, and your punctuation. I was a copyeditor for the school newspaper when I was a student at Harvard Business School; I need to give my marketing staff a special therapy budget, so they can deal with me.

If you have to write reports, pamphlets, or anything where quality matters, get yourself an editor. It doesn't have to be a professional, a colleague who writes well may be all that's required. If you're worried about letting your coworkers see your work before it's polished, find a friend who has the write skill set, but works at another company. You can be an outside helper for each other, without worrying about work-in-progress-quality work getting out to the people in your company.

If you've never worked with an editor, give it a shot. You'll discover that having an extra pair of eyes double-check your work can often produce something better than either of you could have written on your own.

© 2011 by Stever Robbins. All rights reserved in all media. Reprinted with permission.

Stever Robbins is a serial entrepreneur and a top #1 iTunes business podcaster. A graduate of Harvard Business School and MIT, he provides time management and personal productivity products and services through.

www.SteverRobbins.com
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