Major hotels in Bandar Seri Begawan, the capital of Brunei, is expected to witness a surge in business as a result of increased awareness brought about by the ASEAN Tourism Forum (ATF) to be held in January 2010.
More than 1,000 delegates, other stakeholders and media personnel are expected to attend the US$2 million event and the exposure is likely to boost the Brunei tourism industry.
China, Korea and Hong Kong have been identified as key markets to provide the impetus for growth.
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