New development is on track to open in early 2024, adding 888 rooms and 266,000 square feet of function space to Arlington's Entertainment District, Soy Cowboy is the latest restaurant creation from Texas-based restaurant group, Berg Hospitality.
Loews Hotels & Co, a wholly owned subsidiary of Loews Corporation, topped off the $550 million Loews Arlington Hotel and Convention Center and announced the new signature restaurant.
Executives from the company were joined by Arlington Mayor Jim Ross, Managing Partner and Majority Owner of the Texas Rangers Ray Davis, Benjamin Berg, Founder & CEO of Berg Hospitality, along with members of the Arlington City Council and other community and business leaders, to recognize and celebrate this milestone.
"Loews Arlington is on schedule to open in early 2024 and our confidence and commitment to the city of Arlington continues," said Jonathan Tisch, Chairman & CEO, Loews Hotels & Co. "Arlington, TX is already one of the premier sports and entertainment destinations in the United States, and we anticipate once Loews Arlington opens, the city will also become a leading destination for meetings and events."
As part of this milestone event, the hotel company has also named the hotel's signature restaurant anchor, Soy Cowboy, a pan-Asian concept, from Houston-based restaurateur, Benjamin Berg of Berg Hospitality.
Berg Hospitality Group conceives, launches and operates restaurants in Texas with a commitment to giving back to the local communities. The budding culinary group is responsible for creating B&B Butchers & Restaurant in Houston and Fort Worth, B.B. Italia Bistro & Bar, B.B. Lemon, The Annie Café & Bar, Turner's, NoPo Café, Market & Bar, and Trattoria Sofia, along with more concepts to come. With a true passion for the hospitality industry, all of Berg's restaurants focus on offering excellent service, unique atmospheres and unparalleled experiences for their guests while always fostering an inclusive environment for all guests, staff, and vendors.
"Berg Hospitality has worked across Texas to create unique upscale dining offerings for nearly a decade, making them the ideal partner to develop, own and manage our new signature restaurant inside the Loews Arlington Hotel," said Alex Tisch, President, Loews Hotels & Co. "Soy Cowboy will be Berg's first pan-Asian concept and will re-define the culinary scene in Arlington's already bustling entertainment district.
Soy Cowboy will be an upscale and sophisticated pan-Asian concept, transporting guests on an adventurous tour through the flavors of China, Korea, Vietnam, Thailand, Japan and more. The menu will include a selection of sharable plates exploring classic Asian cooking techniques including traditional sushi, tempura, wok, robatayaki, hibachi and teppanyaki, as well as Korean barbeque. Guests can also expect an innovative cocktail menu paired with an extensive wine and sake list.
"We are thrilled to partner with Loews Hotels & Co as we bring new life and exciting Asian flavors to Arlington with our original concept and restaurant anchor, Soy Cowboy," said Benjamin Berg, who currently owns and operates eight restaurant concepts in Houston and Fort Worth and has plans to open 10 more concepts between now and 2024.
"The world-renowned hospitality knowledge and impeccable standards of Loews Hotels & Co coupled with my team's vision and restaurant expertise will create and solidify a new lively dining and social scene for those visiting the area."