Vacasa announced that it has launched a direct application programming interface (API) integration with Google, guests are now able to search and book vacation homes managed by Vacasa on the popular search engine.
According to a recent study conducted by RBC Capital Markets, approximately 48% of travelers opted to stay at a vacation rental in the past 12 months.
Given this shift in travel preferences, Google is expanding its offering to provide guests with alternative accommodations to meet the demand. As part of its hotel search function, vacation rentals will now appear in an interactive map where travelers can move throughout the desired region to view what’s available.
“Partnering with Google to make the homes we manage available through the search engine is yet another way for us to drive exceptional financial returns for our homeowners,” said Eric Breon, founder and CEO of Vacasa.
“Travelers who are accustomed to staying in a hotel may now consider alternative accommodations, such as a Vacasa vacation rental, as our unique, professionally managed rentals will appear within their Google search.”
Search results page shows Vacasa vacation homes available on Hilton Head Island.
Guests who utilize Google to book a vacation home will be directed to vacasa.com, where Vacasa guarantees they will receive the best price. Vacasa homeowners will continue to earn industry-leading revenue for their homes through listing on vacasa.com, as well as through the company’s booking relationships with leading online travel agencies including Airbnb, Vrbo, Expedia and Booking.com.
In July, Vacasa signed a definitive agreement to purchase Wyndham Vacation Rentals from Wyndham Destinations. Upon deal close, Vacasa’s inventory will increase by 9,000 vacation homes across the U.S. and Canada. Once Wyndham Vacation Rentals inventory is migrated to Vacasa, they will also be available through Google’s travel search.