Accor launches its ALL Accor app in ChatGPT, Second Andaz opens in Shanghai and more...

Accor launches its ALL Accor app in ChatGPT
Wednesday, 4th February 2026

Through this new functionality, travellers can use natural language to search for Accor hotels, specify destination, dates, and guest details, view both public and ALL loyalty-member rates, and access property information such as room types, amenities, and location in ChatGPT. When ready to book, users are redirected to ALL Accor booking platform for a secured reservation >>

Second Andaz opens in Shanghai
4 Feb 2026 : Located in the heart of Shanghai's heritage district, this stunning new luxury hotel offers fabulous views across the vibrant and bustling metropolis >>

Global airfares to remain steady through 2026
4 Feb 2026 : Premiumization shapes airline offerings while fares show stability after years of rising prices. Looking ahead to 2026, travelers can expect airfares to look much like they do in 2025. Demand for business travel remains resilient, while a combination of broader industry dynamics and limited opportunities for airlines to push up fares should keep ticket prices stable >>

Vietnam’s online travel market set to double to $8B by 2030
4 Feb 2026 : The Online Travel Tracker is a brand-new monthly report focusing on various subjects shaping the travel tech landscape in the region >>

HIGHLIGHT ARTICLE

Being 'Creatively Good Enough' is No Longer a Strategy
Wednesday, 4th February 2026

The baseline for professional creativity has just been reset in 2026. A massive study involving over 100,000 participants has recently delivered a sobering reality check for every leader, the findings are clear. Generative AI can now outperform the average human in divergent thinking >>

Governance and Trust in Travel Technology
Agentic AI complicates risk management because agents can act dynamically, adapting their behavior to accomplish their desired goals. This uncertainty has security leaders analyzing new threats and creating guardrails to ensure they trust autonomous systems with business transactions >>

In case you've missed it: Global eNews of February 03, 2026
Tourism Thailand partners with Lalisa 'LISA', Ten Luxury Trends for the 2026 Luxury Renaissance and more >>