Highlights: This article provides a projection on the five-star hotel performance in 7 major cities in China, data used in this article was retrieved from China National Tourism Administration and HVS research.
Trends in supply and demand for five-star hotels were examined to project occupancy and average rate.
概述
本文对中国7个主要城市的"星级'店市场业绩进行预测。本文所采"的数据来源于中国国家
旅游局以及豪威盛的调"。我们通过分析"星级'店市场的供求趋势预测了入住率'平均房价。
Five-Star Hotel Performance Outlook
"星级'店市场业绩展望
Beijing
After the booming development during the 2008 Beijing Olympics, five-star hotel supply in Beijing experienced placid increase in recent years. By the end of 2014, the 62 five-star hotels in Beijing offered 32,934 rooms.
While the Tongzhou District officially became the second administrative seat of Beijing as a “sub-administrative centre” for the municipality, major developers in Beijing may place their emphasis on this district, adding more upscale hotel supply to the market.
Moreover, the successful bid for the 2022 Winter Olympics may also lead to another boom in hotel development.
Nevertheless, considering the unsatisfacory hotel performance after 2008, developers may become more conservative this time. The increase in demand may remain steady in the next three years considering that Beijing has almost become a mature economy.
However, the relocation of some companies to Langfang and Baoding may dilute some hotel demand in Beijing.
北京
在 2008 年北京奥运会期间,北京市"星级'店供"经历快速发展后,最近几年呈现平稳增长趋势。截
至 2014 年底,北京共有 62 家"星级'店,提供客房 32,934 间。随着通州区正式成为北京市行"副中
心,北京市的主要开发商可能会将重心"在该区域,向市场提供更多高档'店供"。此外,2022 年冬
奥会"办成功也将掀起'店开发的又一轮热潮。然而,考虑到 2008 年后'店市场业绩不"理想,开发
商将可能表现得较为保守。"于北京的经济发展已趋于成熟,'店需求增长在未来 3 年里可能会保持稳
定态势。然而,随着一些企业搬迁到廊坊'保定,'店客源需求在一定程度上也将被稀释。
Read the full report here.