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 Recent News   (Click headline to read article)
Wyndham sees tremendous expansion across India, 13 new deals signed
Thursday, 8th October 2015
With the announcement of new deals across its hotel and timeshare exchange portfolios, Wyndham Worldwide continues expanding its presence throughout the Indian subcontinent...
Global index diagnoses the pressure points in Singapore's labour market
Thursday, 8th October 2015
Singapore has been given very high scores for wage pressure in high-skill industries and talent mismatch in a global assessment of the efficiency of skilled labour markets in 31 countries...
Tourism marketing strategy for the Greater Mekong Subregion launched
Thursday, 8th October 2015
The six Greater Mekong Subregion (GMS) countries – Cambodia, the Lao People’s Democratic Republic, the People’s Republic of China, Myanmar, Thailand, and Viet Nam – prioritize joint tourism marketing...
News from around the EMEA region, Oct 8
Thursday, 8th October 2015
Hotel industry and travel news from around the EMEA region; W goes Waterfront in Belgrade, Capri by Fraser is launched in Europe, Rezidor Expands its Algerian Pipeline and more...
Hyatt Regency unveils global marketing campaign highlighting unexpected insights from travelers
Wednesday, 7th October 2015
Hyatt Hotels Corporation announced the launch of a multi-million dollar integrated global marketing campaign for the Hyatt Regency brand: 'It's Good Not to Be Home,' is the largest campaign in Hyatt Regency's nearly 50-year histor...
Russia's tourism crisis is an opportunity for the Chinese lodging giants
Wednesday, 7th October 2015
Exclusive Views: Last week was another low-point in Russia's deepening tourism crisis, Transaero Airlines – Russia's 2nd largest airline is on the verge of bankruptcy, practically bankrupt;  Just two weeks ago Easy Jet ...
 Recent Articles  (Click headline to read article)
Should You Use Technology to Manage Your Prices?
For any property owner, managing prices is a tricky business, you need a lot of data to help you do it, but at the end of the day, the final decision is up to you...
Six Types of Loyal Customers
Recently I was working with a client and we were discussing different types of customers – specifically loyal customers – that any business might encounter and I thought it would be interesting to share the list that we came up with...
Online Travel, Like Rugby, Is a Game of Inches, Says Agoda's Hughes
When I caught up with Tim Hughes, vice president marketing of Agoda in Bangkok, the unexpected had just happened in the Rugby World Cup currently taking place in the UK...
SEO for Inns, Hostels, and Other Small Properties
Sure, with an endless marketing budget, any hotel can get perfect SEO, but what about hotels with limited marketing funds? What about hostels, inns, bed and breakfasts, and other small properties? It is harder for small properties to get SEO done right...
Digital Marketing Budgets for Independent Hotels: Continuously Shifting to Remain Competitive in the Online World
The hotel marketing budget, typically amounting to approximately 4-5% of an asset’s total revenue, must remain fluid, so that the marketing director can constantly adapt the marketing tools to meet consumer communications methods and demands...
Is Volkswagen Engineering a Crisis Management Plan?
Things are cranking over slowly, but the automaker is showing it’s ready to face the problem it created...
 Top Feature Articles (Click title to read)
When It Come To Hospitality, 'Little Things Mean A Lot'
Thursday, 8th October 2015
Of all of the slogans used by hotel companies over the years, for me the most pithy has to be the one that Sheraton used in its pre-Starwood days: 'At Sheraton, little things mean a lot...

How can Hotels Achieve the Right Kind of Growth in a Digital Age?
Thursday, 8th October 2015
Digital and mobile platforms are changing everything:  In 2012, for the first time, over 1 billion international business and leisure travellers were recorded, changes in global demographics and rapid technological change mean these co...

Jobseekers: It's not Okay to Connect with your Interviewer on LinkedIn
Thursday, 8th October 2015
You want to stand out and make a good impression in your next job interview, but recruiting experts Hays in Singapore warns that sending a LinkedIn connection or Facebook friend request to your interviewer is not the way to do it...

Why Visual Content Drives Social Media Engagement
Wednesday, 7th October 2015
In a world where the average US consumer attention span is 8 seconds, one second less than that of goldfish (!), it’s no wonder travel brands tend more and more to focus on visual content to drive their message across their various digital outposts...

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