|Pegasus and TravelSky partner for Chinese hotel bookings with Starwood.|
Friday, 11th May 2012
Source : Pegasus Solutions and TravelSky
China’s GDS also accesses Pegasus inventory of nearly 100,000 global hotels in response to rising demand from China’s emerging middle class.
Pegasus Solutions and TravelSky Technology Limited, China’s state-owned global distribution system (GDS), have completed a connection that makes Pegasus’ global hotel inventory of nearly 100,000 hotels available for booking in China. With more than 1,000 hotels under nine brands, Starwood Hotels & Resorts is the first Pegasus customer to go live on the connection.
“As the largest global operator of upscale hotels in China, we have long recognized the hospitality business opportunity in the country,” said Qian Jin, senior vice president, operations, Greater China for Starwood. “Today, the burgeoning middle class is not only traveling domestically, but has also expanded their travel beyond Chinese borders. Our hotels in China will continue to reap the rewards of domestic and inbound travel, and our global portfolio will tap growing outbound demand through the Pegasus/TravelSky connection.”
As the number of domestic and international Chinese travelers surges, the agreement makes Starwood properties available to the 7,000 travel agents who work with TravelSky managing the country’s growing demand. TravelSky also now has full access to the Pegasus Hotel Content Database (HCD), the largest repository of hotel descriptive content in the world, which houses nearly 1.5 million images, videos and virtual tours, as well as property and room descriptions.
"TravelSky, often referred to as the fifth GDS, has gone global from a hospitality perspective,” said Steve Lapekas, executive vice president, corporate business development for Pegasus Solutions. “As established global chains expand into Greater China, and Chinese outbound travel maintains double-digit growth, this partnership provides a valued and reliable connection to our established distribution network of nearly 100,000 properties. We have completed the certification process to drive immediate value to Starwood, as well as the entire Pegasus distribution network.”
TravelSky has long-dominated the airline market in China, now recognized as both the second largest travel market in the Asia-Pacific region and the world’s second largest economy. According to PhoCusWright, China’s total travel market in 2012 is projected to approach US$74 billion. As travelers from the country’s exploding middle class clamor for international bookings, the new connection with Pegasus offers accessibility to the single largest collection of electronically bookable hotels, added QiangXue, vice president, tour and transport solutions, Travelsky Ltd.
“We maintain more than 100,000 terminals in over 300 Chinese cities. Additionally, 7,000 travel agencies and all the global distribution systems depend on access to our air central reservation systems,” said QiangXue. “With Pegasus, we now address the hospitality needs of our 1.2 billion customers by allowing them to book a variety of hotels anywhere in the world.”
TravelSky completed the Pegasus Distribution certification process the week of April 30, 2012.