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News from around the Asia Pacific region, May 6.
Thursday, 7th May 2015
Source : HVS

Hotel industry and travel news from around the Asia Pacific region; Awakening of the Buddhist circuit in India, Italthai announces its investment plan, Legoland Japan to open in Nagoya and more...

Italthai Group announces its investment plan

Yuthachai Charanachitta, CEO of Italthai Group, one of Thailand’s leading conglomerates, announced the group’s investment plan of 11 billion baht after the opening of ‘Italthai Expo’ to celebrate the group’s 60th anniversary. Aside from the construction and engineering businesses, Italthai Group earmarked 60% of the total investment budget for its hospitality and lifestyle subsidiaries. Currently managing 38 properties in 5 countries, Italthai’s Onyx Hospitality Groupis planning to expand its presence to more than 100 properties with 18,500 rooms in 10 countries within the next five years. Under its existing brands including Amari, Saffron, Ozo, and Sharma, the group will expand to China, India, Maldives, Malaysia, Sri Lanka and Indonesia. Furthermore, part of the investment plan also includes the renovation of the Mandarin Oriental Hotel Bangkok this year. By 2019, the group anticipates to double the revenue from its hospitality and lifestyle businesses to 10.2 billion baht.

Legoland Japan to open in Nagoya

Merlin Entertainments, a UK based operator of visitor attractions, including the likes ofMadame Tussauds and Alton Towers, have announced the opening of the eighth Legoland in Nagoya, Japan. The new theme park will cost an estimated USD 298 million, and is projected to open in the second quarter of 2017. Merlin will directly invest USD 81.28 million over the next 3 years, whilst its local partner Kirkbi Invest will fund the rest. At an estimated value of USD 6.13 billion, the Japanese theme park market is the largest in Asia; Legoland Japan hopes to capitalize on this domestic demand, targeting 2 million visitors annually. Preceding Japan, the first Legoland in Asia was opened in September 2012 in Iskandar, Malaysia. Of total visitors generated by Legoland Malaysia in 2013, Malaysians constituted 50% in market segment, followed by Singaporeans who constituted 30%. Drawing on the potential of leisure markets inMalaysia and Singapore, Legoland Malaysia has since opened the 249-key Legoland Malaysia Hotel in November 2013.

Hilton Worldwide announces sale of Hilton Sydney

In its latest quarterly performance report released on 29 April 2015, Hilton Worldwide reported on the sale of the 577-key Hilton Sydney for AU $442 million. As part of the sale agreement, Hilton will continue to manage the property under a 50-year management agreement. Sydney has seen several large hotel deals in the last one year, including Starwood’s record-setting sale of the 557-key Sheraton-on-the-Park to Sunshine Insurance Group Corporation, a China-based company, for AU$ 463 million. Currently, Singapore’s GIC Private is looking to sell yet another Starwood branded property, the 414-key Westin Sydney on Martin Place, with hopes that international interest could push the value of the hotel past AU$ 400 million. According to STR, Sydney’s hotel sector closed out December 2014 with an ADR of AU $240.3 and occupancy rate of 88.1%, an increase of 3.75% and decline of 1.6% respectively from December 2013.

From Flowers to Stars - South Korea's new star-rating design revealed

On 22 April, the Ministry of Culture, Sports and Tourism and the Korea Tourism Organisationrevealed the standard design of the new star rating system for hotels. For the past 40 years, the rating of hotels in South Korea have been displayed by the number of flowers - the rose of sharon; five roses of sharon on the golden banner for super-deluxe (equates to the five-star in international standards), five roses of sharon on the green banner for deluxe (four-star), and four roses of sharon on the green banner for first class (three-star) hotels. In 2014, South Korea welcomed over 12 million international visitor arrivals to the country. The new star rating system has been implemented to standardize South Korea’s hotel industry in line with the international standards, and is expected to enhance the understanding of foreign visitors when choosing hotels for accommodation. The new rating reviews and categorization of hotels will be led by the Korean Tourism Organization.

Awakening of the Buddhist Circuit in India

The Buddhist Circuit has come to focus lately with India’s Prime Minister Narendra Modi’s announcement on developing world-class amenities on the Sarnath-Gaya-Varanasi Circuit as a priority, in order to boost tourism in the nation. The extension of e-Tourist Visa facility, especially to some of the Buddhist countries such as Sri Lanka, South Korea and Thailand, and the general focus of the government on tourism is anticipated to lead to an increase in tourist arrivals to the country. In light of these developments, the Buddhist Circuit presents a brilliant opportunity for sustainable development and growth of tourism in the states of Uttar Pradesh and Bihar, as well as bears the potential of truly transforming into an international travel destination. 

www.hvs.com 

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