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The digital competence of 66 Luxury, Upper Upscale and Upscale hotel brands.
Wednesday, 11th June 2014
Source : L2 Think Tank
 

As digital continues to escalate the culling process and create a  winner-takes-all economy, only the strongest and most innovative hoteliers will survive.

Online competence may be the point of variance that results in a few key hotel brands vastly outperforming peers.

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The Digital IQ Index®: Prestige Hotels examines the digital competence of 66 luxury hotel brands.

Obtain the full report HERE

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