|The digital competence of 66 Luxury, Upper Upscale and Upscale hotel brands.|
Wednesday, 11th June 2014
Source : L2 Think Tank
As digital continues to escalate the culling process and create a winner-takes-all economy, only the strongest and most innovative hoteliers will survive.
Online competence may be the point of variance that results in a few key hotel brands vastly outperforming peers.
The Digital IQ Index®: Prestige Hotels examines the digital competence of 66 luxury hotel brands.
Obtain the full report HERE