Return to our Home page Search
Click here for the hotel and hospitality news from around the globe Hotel, Travel and Hospitality Articles Videos and in-depth Interviews
CONCIERGE DESK
Read more now
Read more now
Read more now
Ascott has acquired an operating serviced residence in Hong Kong
Sunday, 6th April 2014
Source : The Ascott Limited (Ascott)
 

The 55-unit property will be rebranded as Citadines Mercer Hong Kong in the third quarter of 2014 and is located in Sheung Wan on Hong Kong Island, Citadines Mercer Hong Kong is next to the Central Business District and is close to the trendy Soho area with many restaurants, art galleries and fashion boutiques.

The property is also near the famous Lan Kwai Fong, enabling guests to enjoy some of Hong Kong’s finest shopping, dining and entertainment options. The serviced residence is only a minute walk to Sheung Wan Mass Transit Railway, a five-minute walk to Hong Kong-Macau Ferry Terminal and a 10-minute walk to the International Finance Centre where many multinational companies and financial institutions are based.

Mr Lee Chee Koon, Ascott’s Chief Executive Officer, said: “One of Ascott’s growth strategies is to look for prime operating serviced residences in gateway cities which will provide us with faster time to market. We will leverage Ascott’s strong design edge and hospitality capabilities to enhance the newly acquired property to Ascott’s international standards, as we have successfully done so for many properties worldwide. Adding a fourth property to our portfolio in Hong Kong will give us economies of scale and further strengthen Ascott’s leadership position as the largest international serviced residence owner-operator in China with more than 10,300 apartment units in 57 properties across 20 cities.”

Mr Lee added: “As we celebrate Ascott’s 30th anniversary this year, we welcome guests to experience our properties by taking advantage of our anniversary promotions. Moving forward, besides expanding our global footprint through management contracts and strategic alliances, we are actively seeking investment opportunities in key markets such as Singapore, China, India, capital cities in Southeast Asia, Paris, London and key cities in Germany.”

Mr Kevin Goh, Ascott’s Managing Director for North Asia, said: “There is strong demand for serviced residences from expatriates and travellers in Hong Kong as it remains a key metropolitan city in Asia for foreign direct investment, especially for companies seeking to expand in the fast growing Pearl River Delta region. Our first serviced residence in Hong Kong, Citadines Ashley Hong Kong, has been enjoying high occupancy of above 90% since it opened in Tsim Sha Tsui in 2006. With our expertise in managing award-winning serviced residences worldwide, we are confident that Citadines Mercer Hong Kong will perform well. We plan to open Somerset Victoria Park Hong Kong in the third quarter of this year and will also rebrand another prime serviced residence on Connaught Road in 2015 which we acquired in August last year.”

Citadines Mercer Hong Kong will offer independent business and leisure travellers the flexibility to customise their stay experience by choosing the services they require to suit their lifestyle needs. Each of the one-bedroom apartments is tastefully designed with contemporary furnishings, a kitchenette, living area and workspace, providing guests with unparalleled comfort and privacy. Residents will also be able to enjoy a wide range of recreational facilities including a residents’ lounge, gymnasium and swimming pool.

~ Important Notice ~
Articles appearing here contain copyright material. They are meant for your personal use and may not be reproduced or redistributed. While 4Hoteliers makes every effort to ensure accuracy, we can not be held responsible for the content nor the views expressed, which may not necessarily be those of either the original author or 4Hoteliers or its agents.

Learn more about DigiJames - in room technology
Advertisment  
 Latest News  (Click title to read article)
IRENA and UNWTO to promote renewable energies in Islands' tourism sector
Tuesday, 2nd September 2014

Foreign GDSs gear up for the much-awaited opportunity in China
Tuesday, 2nd September 2014

IHG announces a Holiday Inn Resort for Pagosa Springs, Colorado
Tuesday, 2nd September 2014

2015 Global Travel Price Outlook
Tuesday, 2nd September 2014

New global certification for handling cold-chain pharmaceuticals freight
Tuesday, 2nd September 2014
 Latest Articles  (Click title to read article)
Ctrip Asserts Supremacy with its Performance, Gears up for Deeper Penetration
Tuesday, 2nd September 2014

Much Ado about a Review
Tuesday, 2nd September 2014

Accountability: A Dying Concept?
Tuesday, 2nd September 2014

12 Content Ideas for Your Hotel's Blog
Monday, 1st September 2014

Global Update: Who's Where and Doing What - August 2014
Monday, 1st September 2014
 Most Read News  (Click title to read article)
NH Hotel presents new category of hotel: NH Collection
Singapore Airport T4: Ready for future growth
Mobile booking set to represent 25 percent of all online corporate bookings by 2017
Virtual Reality ideal for co-branding studies
Content Marketing Guide For Hotels [Infographic]

© Copyright 4Hoteliers 2001-2014 ~ unless stated otherwise, all rights reserved.
You can read more about 4Hoteliers and our company here

Use of this web site is subject to our
terms & conditions of service and privacy policy