|China syndrome at Tourism Australia?|
Friday, 13th July 2012
Source : Martin Kelly
Is Tourism Australia's fixation with China harming its performance in other key markets?
The latest inbound stats suggest there could be substance to this argument.
Sure, the number of Chinese visitors increased 17% to 577k in the year May 31 but other key Asia markets, all in the inbound Top 10, were flat or negative:
These markets should be growing.
- Japan (-7%)
- Singapore (0.4%)
- Malaysia (-2.5%), Korea (-3.5%) and
- Hong Kong (-1.2%).