Isadora Sun is a millennial with a dream, she believes in a world where woman can travel the world freely, and has always believed in following her wanderlust;Â
After graduating from Edinburgh university, she spent 14 months backpacking across Central Asia, South East Asia and North America. This journey inspires her to start GoWonder.
More women are satisfisying their wanderlust and going solo to see the world. (Image credit: (Olga_Danylenko/iStock)
Q: Describe the business, core products and services in one paragraph
GoWonder is a support network for women travellers to connect with one another, share stories, and make recommendations (e.g. a reliable taxi service for when you arrive in Laos at 2:00 am). We are also a market place for businesses that want to reach out to women.
Q: Who are your key customers?
Women student and gap year travellers
Q: Who are your key partners?
Hostels, boutique hotels, taxi services, women travel bloggers and tour companies
Q: What business are you most likely to be compared to?
Yelp for women travellers
Q: What problem are you trying to solve for your customers?
The number one reason holding women back from travelling is the risk of running in to a dangerous situation without a travel companion, so some women travel less because they are always waiting for someone else to accompany them.
We want to prevent them from running into the dangerous situations by offering advice, tips from fellow women travellers who have been there, and locals who know the area well. So more women can have the confidence to pack their bag and GoWonder with or without someone else.
Read the full story here.