Why the Pressing Need to Implement Sustainable Business Practices? (FEATURE)
15-Oct-2009 There are many interpretations of sustainability, and I think that many of us, although interested in the concept and desperately wanting to do our part, are still somewhat confused... |
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2009: The Year That The "Luxury" Of Spa, Becomes The "Business" Of Spa (FEATURE)
24-Dec-2008 When I see any of these 5 items in practice inside a spa... |
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Inspiring Spa Takeaways (FEATURE)
9-Dec-2008 I'm going to wrap up our year of "Spas2b Inspired By" with a bit of a different approach. I'd like to share with you some of the inspiring spa experiences I have had over recent months... |
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Optimize Your Spa Brochure (FEATURE)
29-Nov-2008 Our spa's brochure is perhaps the most important travelling sales tool we have for our business - Your brochure should support your company's services as well as retail sales efforts... |
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"Focus" the Missing Ingredient in the Struggle for Success (FEATURE)
9-Oct-2008 You must have a focus in your career as a Spa Therapist! You simply cannot move through each day without a professional growth plan. You will find yourself working for mediocre businesses... |
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Top 5 Business Challenges Require Increased Educational Pursuits (FEATURE)
28-Aug-2008 No matter who you are, CEO or student, this is the time of year we are all getting back to regular routines, back to the office, and back to school... |
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Is Your Spa A Prototype For Success? (FEATURE)
30-May-2008 You spent months, years perhaps, in preparation for your spa opening - You found what you believe to be the perfect location with perfect potential for making your client's hearts sing and the business cash register ring... |
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Think It - Ink It - And Get It Signed (FEATURE)
4-Mar-2008 "The number one de-motivator in the world of work- is not knowing what is expected" -Your Staff Contracts should be in place before you begin recruiting. And if you are an existing business... |
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Spa Revenue (Yield) Management (FEATURE)
25-Jan-2008 This is zeroing in on the best mix of services and products to sell at given times to generate the highest revenue and profit... |
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Project Revenue By Department (FEATURE)
7-Jan-2008 If you base your purchasing, hiring and marketing decisions on projections that are way off your actuals - the viability and sustainability of your business could be irreversibly impacted- Even worse, if you are not projecting future busine... |
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Financial Management Secrets Of The Spa Industry (FEATURE)
27-Dec-2007 Reflecting for a moment on the world of business- in any business- there are always tricks of the trade that can provide quick paths to solving daily business challenges and even turning pitfalls into win falls... |
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Workplace polarity: mastering the push & pull (FEATURE)
2-Oct-2007 In the workplace we need to blend our masculine and feminine qualities... |
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"Self-Propelled" Professionals are a Businesses Best Asset (FEATURE)
22-Sep-2007 Continuing Education - Success overall, depends largely on your mind's momentum - I've heard it said that a truly motivated, forward-thinking business professional spends an average of 10 - 15 hours each month on continuing education... |
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SPA Housekeeping (FEATURE)
7-Aug-2007 Cleaning and maintenance prevent the build up of soil; dust or other foreign materials that can harbor infection... |
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Spas: Customers buy Relationships, Employees buy Opportunities Are you selling yours? (FEATURE)
5-Jul-2007 Everyone is looking for something to buy; whatever your "Authentic Signature" is you need to uncover it ~ define it and market it aggressively - If you don't know what you are selling... |
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Best Spa Practices (FEATURE)
10-May-2007 Spas are hot and are mushrooming everywhere globally; from top notch luxury hotels to the individual entrepreneurs with their own edge and uniqueness. However operating a spa is a different game... |
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Constructing your Spa's Business Plan (FEATURE)
25-Jan-2007 Whether you are just starting up your Spa or you are a seasoned veteran - you need to have a Business Plan At some time or another - you will require either outside financing; a lease agreement; be considering a partnership; or even looking... |
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The Spa Director's Ever-Expanding Job Description (FEATURE)
12-Jan-2007 How are you Managing? As I think back to my days as a Resort Spa Director and onward to my current position as a Spa Educator and Consultant - I marvel at how this position has evolved... |
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